Better Trade Show Design Solutions
We have extensive experience designing trade show booths, whether it’s giving a 10’ x 10’ booth a larger presence or creating the “wow” factor for a 50’ x 50’ brand showcase.
Head-Turning Trade Show Booths
In a sea of hundreds of vendors competing for attention, exceptional booth design and graphics are an important requirement for delivering a successful show. Our design team often works directly with booth architects and manufacturers to bring ideas to life through both form and function. The objective is to seamlessly bring together structure, design, lighting, graphics and electronics to create an immersive visitor experience. When done well, potential customers will take notice of the booth, be able to scan the images and signage, assess if the vendor is relevant to their needs, and make contact.
A Collaborative Design Process
We work closely with the people who are the experts on the brand and products they are selling, namely you and your team. Your organization is the most knowledgeable when it comes to your products and your story. The wealth of knowledge you have about your products and company will be combined with our team’s expertise to design a comprehensive and strategic plan for your trade show graphics.
Trade Show Design Services
Whether your trade show presence requires an entirely new booth or new graphics placed on an existing booth, our team can provide the best solution for your needs. We can also guide you through the process of a booth rental solution, which can provide all of the visual impact and functionality of a custom booth, often for a smaller budget expenditure.
Design Strategy
Our strategy is a plan of action that includes the tone and style of graphics, how trade show visitors will be drawn into the booth through design, and the size and appearance of other graphic materials including signage and product displays. Your brand’s voice will lead the graphic design for this booth, as will your goals for the trade show. We can customize the design strategy to bring focus to priority areas, such as new product introductions, product demonstrations, information distribution, and one-on-one consultations.
Booth Design
In addition to our marketing strategy and design skills, we add value by interacting with booth manufacturers or rental companies directly on your behalf. We speak their language, we know what are reasonable costs, and we know how long things should take to accomplish. We also make sure that what was ordered is correct, and we verify that what was delivered and set-up reflects what was initially ordered.
Signs and Displays
We also serve our clients by extending their visibility beyond their booth. We work directly with host organizations to negotiate and secure marketing opportunities throughout the trade show environment, such as signage, banners, video screens and sampling stations.
Time To Get Started
To achieve the best range of trade show structure and design options at the most efficient costs, a long lead time is critical. We can serve our clients best when they are ready to begin planning six to eight months ahead of their event. But, it’s never too early to begin the conversation, so if you see a trade show need sometime in the future, please reach out to us today.
